https://www.bluebarnconsulting.com/blog daily 0.75 2020-10-14 https://www.bluebarnconsulting.com/blog/five-principles-for-success monthly 0.5 2020-07-20 https://www.bluebarnconsulting.com/blog/the-whats-and-whys-of-integrated-marketing-part-1-of-2 monthly 0.5 2021-02-01 https://www.bluebarnconsulting.com/blog/avoiding-marketing-myopia-or-back-to-the-basics-for-seasoned-professionals monthly 0.5 2020-10-14 https://images.squarespace-cdn.com/content/v1/5ec9ad5456804733b013a888/1602715458901-8S55ZR9A7BTBMXPJHK2A/Marketing+Messaging+Basics+%281%29.png Blog - Needles in a Haystack - Avoiding Marketing Myopia, or Back to the Basics https://www.bluebarnconsulting.com/home daily 1.0 2022-11-23 https://images.squarespace-cdn.com/content/v1/5ec9ad5456804733b013a888/1592239547197-OIILAM7UMRK4WJXXCDN6/Photo+by+Nidas+Kiuberis+on+Scopio Home - Marketing You’re great at providing products and services to your customers. But how do you get them to notice you in the first place? We can create a marketing plan designed to put you on their radar. We help prospects and customers find you and understand your value. Thing is, there are countless ways today to forge relationships with current and potential customers—both online and off—but most businesses are hard-pressed to sustain those conversations and do the work required to generate a steady flow of new business leads. We can help. We’re strategists and doers. We’ll work with you to create a marketing strategy that’s right for your business, and then we’ll help you put it into action. https://images.squarespace-cdn.com/content/v1/5ec9ad5456804733b013a888/1592239327766-18LODKO2A6Q7WHCCQJAQ/Farm+Tools Home - Sales Enablement Great salespeople partner with prospects and customers to find solutions, but they can’t do it alone. They need materials and product intelligence that convey the authoritative voice of your brand. And they need access to that information ASAP, at that crucial time when courting new business. That’s where we come in. We’ve done it all: from battle cards to case studies to competitive positioning to sales presentation decks, we create the content and highlight processes to arm your sales team with everything they need to keep the conversation moving forward with customers. https://images.squarespace-cdn.com/content/v1/5ec9ad5456804733b013a888/1592866178769-G9VGTJKADOABHSFF4CBQ/Two+Crops Home - Alliances and Partners Whether you’re already selling your B2B services in tandem with another business, or you’re interested in exploring the opportunity to partner with other businesses to expand your reach, we can help you capitalize on those combined capabilities to attract customers and increase revenue. Alliances with a go-to-market strategy need a plan that includes marketing (to-, through-, or with-) and sales enablement, but with additional twists that need to be navigated. We work with you and your partner to make sure the benefits of the partnership are realized. https://www.bluebarnconsulting.com/about-us daily 0.75 2020-07-20 https://images.squarespace-cdn.com/content/v1/5ec9ad5456804733b013a888/1595261354024-KHDXPD6FBOCZJSM3YKDN/carol-krol_0338.jpg About Us - Carol Krol Partner Carol Krol creates multimedia content for B2B marketers: compelling, interesting and useful stories designed to inform and engage readers. She loves a challenge, and she’s a pro at translating complicated topics and B2B tech-speak into plain English for readers. When she’s not wielding her red editing pen, Carol is tinkering in the studio as a metalsmith, creating unique, wearable jewelry. https://images.squarespace-cdn.com/content/v1/5ec9ad5456804733b013a888/1595260681398-SCZAT6425NXGCI16BQUA/JNHeadshotWeb.jpeg About Us - Jessica Nussbaum Founding Partner Jessica Nussbaum loves to plan, launch and optimize marketing plans. Her areas of expertise are in strategy, demand generation and operations. If she’s not thinking deep thoughts about the right marketing mix, Jess is working on her next fermentation project. https://images.squarespace-cdn.com/content/v1/5ec9ad5456804733b013a888/1593986998934-VT85L7KB597RYTVM2VKQ/Networking.jpg About Us Networking https://images.squarespace-cdn.com/content/v1/5ec9ad5456804733b013a888/1593987080565-28RA0IOVPOUQPMBY2ONA/EnterpriseSoftware.jpg About Us Enterprise Software https://images.squarespace-cdn.com/content/v1/5ec9ad5456804733b013a888/1593993362194-WI4ZSM3NUJE9JW1S4UIV/AdTech.jpg About Us Advertising Technology https://images.squarespace-cdn.com/content/v1/5ec9ad5456804733b013a888/1593993476700-0KCEEJD8HG4F47QS7NXU/MarTech.jpg About Us Marketing Technology https://images.squarespace-cdn.com/content/v1/5ec9ad5456804733b013a888/1593993709023-IA3FRGG66OA5TJSN2BIS/Security.jpg About Us https://images.squarespace-cdn.com/content/v1/5ec9ad5456804733b013a888/1595211220621-839AXQOPK48EZ3DPLZLC/data.jpg About Us Master Data, Big Data https://images.squarespace-cdn.com/content/v1/5ec9ad5456804733b013a888/1595211794808-RZJMGUUAQ693ZMNKY2EI/Media.png About Us Media and Entertainment https://www.bluebarnconsulting.com/contact-us daily 0.75 2023-06-02